How Much Does Teeth Whitening Cost in the UK?

How Much Does Teeth Whitening Cost in the UK?
This guide explains teeth whitening costs in the UK, the treatments available, and how to choose the option that gives you safe, long-lasting results.

A bright, confident smile never goes out of style. Teeth whitening is one of the most requested dental treatments in the UK. It helps to remove stains and restore natural brilliance. But how much does professional whitening actually cost, and what affects the price?

Most professional treatments range from £200 to £1,000. Dentist-supervised home kits cost less and whiten teeth slowly over time. In-clinic treatments, especially premium systems, cost more but make teeth visibly whiter in one visit.

In this guide, we’ll explain the different types of teeth whitening, the average costs across the UK, and what’s included in each treatment. You’ll also see Zental’s own transparent pricing so you can make an informed decision about your smile.

Key Takeaways

Before we dive in, here are the important facts you need to know:

  • Average teeth whitening cost in the UK: £200–£1,000
  • Dentist-supervised home whitening kits: £200–£450
  • In-clinic (LED or laser) whitening: £300–£900
  • Premium whitening systems (Enlighten, Zoom): £595–£695
  • Zental home whitening (single arch): from £175
  • Zental combined home and in-surgery whitening: from £695
  • NHS whitening: not available except for clinical need

Now let’s explore each option in detail so you can understand what affects the cost of teeth whitening in the UK.

Cost of teeth whitening in the UK

What Affects the Cost of Teeth Whitening?

Several factors influence how much you’ll pay for professional teeth whitening in the UK. Understanding them helps you compare clinics more confidently and know exactly what you’re paying for:

  1. Treatment type: Dentist-supervised home kits sit at the lower end of the scale, while in-clinic whitening delivers faster results at a higher cost.
  2. Brand and technology: Premium systems like Zoom and Enlighten use advanced formulas and light activation for a whiter, longer-lasting finish. These systems usually cost more.
  3. Location: Central London clinics typically charge more than regional ones due to higher overhead costs. You can often find similar standards of care outside major cities for less.
  4. Dentist experience: A specialist with extensive cosmetic experience may charge slightly more, but that expertise gives you safer handling, precise results, and a smoother recovery.
  5. Existing dental work: Whitening gels can’t change the colour of crowns, veneers, or fillings. If you have these, your dentist might suggest replacing them afterward to match your new shade.
  6. Aftercare and top-ups: Some clinics include follow-up visits, desensitizing gels, and top-up syringes in the total fee. Others bill them separately, so always check what’s included before you commit.

What is the Cost of Teeth Whitening in the UK Based on the Treatment Type? 

Teeth whitening prices in the UK vary depending on where you go, the treatment system that is used, and whether you choose an at-home or in-clinic option.

Other influences include location and the dentist’s experience. Existing dental work, such as crowns or veneers, may require additional adjustments to achieve an even result. Some clinics include follow-up care and whitening gels, while others charge separately.

Knowing what affects the cost helps you make an informed decision and choose the treatment that suits your needs and lifestyle.

Treatment Type Typical Cost Range Treatment Setting
Over-the-counter kits £6 – £120 Retail (no dentist supervision)
Dentist-supervised home whitening £200 – £450 At home
In-clinic laser or LED whitening £300 – £900 Dental practice
Premium branded systems (Enlighten, Zoom) £595 – £695 Dental practice
Zental professional whitening from £175 Dental practice

Dentist-Supervised Home Whitening Kits

This option is one of the most popular in the UK. Your dentist provides custom-made trays and professional-strength whitening gel, which you use at home over one to two weeks. This option typically costs from £175 to £475 in the UK. Results appear gradually, giving you control over the final shade.

Treatment Type Cost Range Best For
Home kit (single arch) ~£175 Mild staining, small areas
Home kit (both arches) ~£350 Full smile enhancement
Premium home kit (advanced system) ~£475 Stronger results and longer-lasting shade

Tips and insights:

  • Suitable for most adults who prefer a gradual, controlled whitening process.
  • Works well for people with sensitive teeth, as the dentist can adjust the gel strength.
  • Follow the dentist’s instructions carefully to maintain even results.

In-Clinic (LED or Laser) Whitening

In-clinic whitening provides instant results. A stronger gel is applied to your teeth, often activated with an LED or laser light. The entire process takes about one hour and gives results several shades lighter in a single visit.

Treatment Type Cost Range Treatment Time Best For
Single-session in-clinic whitening £300 – £600 Around 1 hour Quick results before a special event
Premium branded in-clinic whitening £700 – £900 1–2 hours, includes desensitizing care Deep stains and long-lasting brightness

Tips and insights:

  • Perfect if you need quick results for a special event such as a wedding or a photoshoot.
  • Temporary sensitivity can occur, but your dentist provides guidance to reduce discomfort.
  • Some treatments include a short take-home kit for touch-ups.

Premium Whitening Systems

Some clinics offer branded systems like Enlighten EVO or Zoom Whitening, which combine home and in-clinic treatment for maximum results and minimal sensitivity.

System Cost What’s Included Best For
Enlighten EVO £595 Home + in-surgery whitening, guaranteed B1 shade result Patients wanting guaranteed, natural white results
Zoom Whitening £695 In-clinic LED whitening plus take-home maintenance kit Fast results and professional brightness boost

Tips and insights:

  • Best for people who want a predictable, long-lasting result.
  • The combination of in-clinic and home treatment allows gradual fine-tuning of shade.
  • Professional monitoring reduces the risk of uneven whitening.

Over-the-Counter Whitening Kits

You can also find whitening strips, LED kits, and gels in shops or online. They’re legal as long as the hydrogen peroxide concentration is low enough.

Product Type Price Range Comments
Whitening strips £6 – £25 Mild whitening, minimal change
Mid-range home kits £30 – £80 Modest results with repeated use
Premium retail kits £90 – £120 Stronger gels, close to professional quality

Tips and insights:

  • Suitable for mild surface stains and maintenance after professional whitening.
  • Avoid overuse, as this can cause enamel irritation or uneven results.
  • Results vary widely depending on your diet and dental hygiene.

DIY Home Kits vs Professional Teeth Whitening

DIY kits are appealing because they’re easy to buy and often cost far less than professional whitening. They can help with light surface stains, but they don’t offer the same strength, consistency, or longevity as dentist-supervised treatments.

Professional whitening uses regulated gels, custom-made trays, and clinical guidance to deliver brighter, longer-lasting results. It also keeps your teeth and gums safe throughout the process.

How They Compare

Feature DIY Home Kits Professional Whitening
Cost £6 – £120 £200 – £900+
Strength of gel Low peroxide levels (limited by law) Stronger, dentist-regulated formulas
Results Mild, gradual changes Brighter, more predictable whitening
How long do results last Weeks to a few months One to three years, depending on care
Fit and comfort One-size trays or strips Custom-made trays for even coverage
Safety Risk of irritation if misused Monitored by a dental professional
Best for Light staining and short-term brightening Deeper stains and long-term improvement

Why Results Differ

DIY kits rely on weaker gels because only dentists can legally use higher-strength whitening agents. This means the colour change is often subtle, and stains can return sooner. The trays and strips included in retail kits also tend to fit loosely, so the gel may not cover all teeth evenly.

Professional whitening is custom-made for your teeth. A dentist can adjust gel strength, manage sensitivity, and make sure each tooth lightens consistently. This gives better results that last much longer.

Which Option Should You Choose?

DIY kits can help if you only want a small lift in shade or a quick, inexpensive touch-up. If your goal is a noticeably brighter smile that lasts, professional whitening offers far more value and predictability. With a dentist overseeing your treatment, you’ll also avoid the risks that are connected to poorly fitting trays or unregulated products sold online.

How Much Does Teeth Whitening Cost in Different Parts of the UK?

Where you go affects the cost of teeth whitening. Clinics in major cities, especially London, often charge more due to higher overheads and demand. Regional clinics usually offer the same treatments at lower prices, making professional whitening more accessible outside the capital.

Regional differences to consider:

  • London: Clinics here charge the highest fees. Many offer premium systems and additional services, which can justify the cost.
  • Southeast (outside London): Slightly lower prices than central London, with a mix of standard and premium options.
  • Midlands: Competitive pricing and a wide choice of dentists for both home and in-clinic treatments.
  • North of England: More affordable options without compromising on safety or results.
  • Scotland, Wales, Northern Ireland: Generally, the lowest prices in the UK, with many clinics providing excellent professional care.

Tips for choosing a clinic:

  • Make sure your dentist is registered with the General Dental Council (GDC).
  • Check which whitening products and systems the clinic uses.
  • Ask if follow-up care or maintenance gels are included in the price.
Region Typical Cost Range (In-Clinic Whitening) Notes
London £600 – £1,000 Premium pricing often includes top brands
Southeast (outside London) £400 – £800 Slightly lower than central London
Midlands £300 – £700 Competitive local pricing
North of England £250 – £650 Affordable, with similar results
Scotland / Wales / Northern Ireland £250 – £600 Generally, the lowest UK rates

Legal and Safety Guidelines

Teeth whitening in the UK is regulated to keep treatments safe. Only registered dental professionals can use high-strength gels. Over-the-counter products must contain no more than 6% hydrogen peroxide.

What this means for you:

  • Avoid beauty salons or non-dental providers that offer whitening, as these can be unsafe.
  • Always check that your dentist is on the General Dental Council (GDC) register.
  • Ask about the whitening products they use and confirm that they are approved for professional use.

Following these rules reduces the risk of sensitivity, uneven results, or damage to enamel. Choosing a qualified dentist ensures a safer, more predictable outcome.

Are You Suitable for Teeth Whitening?

Most adults with healthy teeth and gums can safely whiten their teeth. However, whitening may not be suitable if you have:

  • Tooth decay, gum disease, or exposed roots
  • Crowns, veneers, or large fillings on front teeth
  • Deep stains caused by medication or trauma
  • Severe enamel erosion or sensitivity

Your dentist will assess your oral health before treatment. In some cases, you may need cleaning, fillings, or polishing first to achieve the best results. If you have sensitive teeth, your dentist can adjust the gel strength or recommend a gradual approach.

Tip: Be honest about your dental history and habits. Your dentist can recommend the safest and most effective whitening method for your smile.

how much does teeth whitening cost uk

Can You Get Teeth Whitening on the NHS?

Teeth whitening is considered a cosmetic procedure in the UK, so it is not usually covered by the NHS. The only exception is when whitening is needed for clinical reasons, such as treating a single discoloured tooth after root canal therapy.

For all cosmetic whitening, you must arrange treatment privately. Before booking, ask your dentist for a written quote and confirm exactly what is included. Things like trays, gels, and follow-up visits can be a separate expense. Knowing this upfront helps you avoid unexpected costs.

How Can You Prolong the Results of Your Teeth Whitening Treatment?

The results of professional whitening can last one to three years, depending on your lifestyle. Good oral hygiene and regular dental visits are the simplest ways to maintain your results. To keep your smile bright:

  • Brush twice daily with a whitening toothpaste
  • Floss and attend regular hygienist appointments
  • Avoid smoking and reduce tea, coffee, and red wine
  • Rinse your mouth with water after coloured drinks
  • Use dentist-recommended top-up gels as advised

Why Choose Zental for Teeth Whitening

At Zental, teeth whitening is about more than appearance. It’s about confidence and dental health. Our specialists use the latest whitening systems and make sure every treatment is safe and comfortable.

Zental Teeth Whitening Prices

Treatment Price (From)
Single arch £175
Both arches £350
Boutique Advanced £475
Enlighten EVO £595
Home & In-Surgery Whitening – Zoom £695
Internal Tooth Whitening (for discoloured teeth) £395

What’s included:

  • Comprehensive consultation and shade assessment
  • Custom-made whitening trays and gels
  • In-surgery or home treatment options
  • Desensitising care and follow-up guidance
  • Aftercare support to maintain long-lasting brightness

At Zental, all treatments are carried out by qualified dentists who prioritize both results and oral safety. With clear pricing and modern facilities across the UK, achieving a whiter smile has never been easier.

From your first visit to aftercare guidance, we support you every step of the way. Book a consultation today and let us help you achieve a brighter, healthier smile you can be proud of.

FAQs

1. Is teeth whitening covered by the NHS?

No. Teeth whitening is considered a cosmetic treatment, so it’s not available on the NHS except in specific clinical cases.

2. Does whitening work on crowns, veneers, or fillings?

No. Whitening gels only affect natural enamel. You may need new restorations to match your brighter shade.

3. How long do results last?

Results typically last 12–36 months, depending on diet and oral hygiene. Regular maintenance and avoiding staining drinks help extend results.

4. Is teeth whitening safe?

Yes, when performed by a qualified dentist using approved products. Temporary sensitivity is common but manageable.

5. How many sessions do I need?

Home treatments take one to two weeks. In-clinic whitening usually achieves results in one visit.

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